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Spring has Almost Sprung - Sakura Flavors and Sakura Flowers!
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MartOyatsu February 09, 2026
Spring has Almost Sprung - Sakura Flavors and Sakura Flowers!

With the ending of winter and the slow creep of spring, Japan undergoes a...

Demons Out! Luck In! The Japanese Snack Scene of Setsubun
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MartOyatsu January 30, 2026
Demons Out! Luck In! The Japanese Snack Scene of Setsubun

While Feburary is almost exclusively given to the atmosphere of Valentine's Day and the...

Love is in the Air - Japanese Snacks and Valentine's Day!
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MartOyatsu January 23, 2026
Love is in the Air - Japanese Snacks and Valentine's Day!

With February just around the corner, the only thing you might see around Japanese...

Japanese Snacks and School Life!
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MartOyatsu October 06, 2025
Japanese Snacks and School Life!

With autumn rolling in and the weather cooling down, a new school season is...

Japanese Snacks Versus Snacks Abroad: What's the Difference?
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MartOyatsu September 29, 2025
Japanese Snacks Versus Snacks Abroad: What's the Difference?

One of the most jarring differences in the snack scene that tourists might notice...

The Flavors of Okinawa: Tropical, Fruity, and Earthy!
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MartOyatsu September 28, 2025
The Flavors of Okinawa: Tropical, Fruity, and Earthy!

When you picture Okinawa, Japan’s southernmost island region, you might picture beautiful beaches, tropical...

Japan's Seasons in Snacks - Limited-Edition Flavors for Each Season!
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Oyatsu Mart May 26, 2025
Japan's Seasons in Snacks - Limited-Edition Flavors for Each Season!

Like many parts of the world, Japan loves its limited-time flavors that come around...