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Refreshing and Satisfying - The Rise of Citrus and Salt Flavors in Spring!
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MartOyatsu April 17, 2026
Refreshing and Satisfying - The Rise of Citrus and Salt Flavors in Spring!

As the weather begings to warm up through late April and May, the Japanese...

A Different Spring Flavor - Mountain Vegetables and Japanese Snacks
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MartOyatsu April 13, 2026
A Different Spring Flavor - Mountain Vegetables and Japanese Snacks

Cherry blossoms aren't the only aspect of nature in Japan that gets more attention...

Golden Week and Japanese Snacks
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MartOyatsu April 06, 2026
Golden Week and Japanese Snacks

Late April brings one of the busiest travel periods of the year to Japan....

Spring and Strawberries - Japanese Strawberry Varieties and their Impact on Spring Snacks!
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MartOyatsu March 30, 2026
Spring and Strawberries - Japanese Strawberry Varieties and their Impact on Spring Snacks!

While Japan might be most known for cherry blossoms, that isn't the only shade...

Tokyo vs. Osaka - What's the Difference Between their Sakura Mochi?
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MartOyatsu March 23, 2026
Tokyo vs. Osaka - What's the Difference Between their Sakura Mochi?

One of the most iconic spring snacks in Japan is sakura mochi, a pink...

Sweet and Sour Spring - Umeboshi and Sour Plum Flavored Snacks
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MartOyatsu March 13, 2026
Sweet and Sour Spring - Umeboshi and Sour Plum Flavored Snacks

As spring arrives, the food industry begins its shift toward a very traditional and...

March and Matcha - a Look into Matcha Snacks
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MartOyatsu March 06, 2026
March and Matcha - a Look into Matcha Snacks

March in Japan brings a massive change to the snack aisles, and it is...

Japanese Snacks and Holidays - Hinamatsuri (Girl's Day)
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MartOyatsu March 01, 2026
Japanese Snacks and Holidays - Hinamatsuri (Girl's Day)

While seasons are often the turning point when Japanese grocers begin to see seasonal...

Picnicking Under the Cherry Blossoms - Food and Friends in Spring
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MartOyatsu February 20, 2026
Picnicking Under the Cherry Blossoms - Food and Friends in Spring

As the weather warms up, companies immediately phase out heavy winter items to make...

Spring has Almost Sprung - Sakura Flavors and Sakura Flowers!
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MartOyatsu February 09, 2026
Spring has Almost Sprung - Sakura Flavors and Sakura Flowers!

With the ending of winter and the slow creep of spring, Japan undergoes a...

Demons Out! Luck In! The Japanese Snack Scene of Setsubun
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MartOyatsu January 30, 2026
Demons Out! Luck In! The Japanese Snack Scene of Setsubun

While Feburary is almost exclusively given to the atmosphere of Valentine's Day and the...

Love is in the Air - Japanese Snacks and Valentine's Day!
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MartOyatsu January 23, 2026
Love is in the Air - Japanese Snacks and Valentine's Day!

With February just around the corner, the only thing you might see around Japanese...